ASTC Passport Program Boosts Museum Attendance Across the Country
The Association of Science-Technology Centers (ASTC) Passport Program has been making waves in the world of museum attendance, with participating institutions reporting increased visitor numbers and engagement. The program, which allows members of one participating science center or museum to visit another participating center for free or at a discounted rate, has been praised for its ability to attract new audiences and promote collaboration among institutions.
The program, which was first launched in 1993, has seen steady growth in recent years, with over 350 science centers and museums in 20 countries now participating. This has allowed for a wide range of experiences for visitors, from exploring cutting-edge scientific research to learning about local history and culture.
One of the key benefits of the ASTC Passport Program is its ability to attract a more diverse audience to science centers and museums. By offering free or discounted admission to members of other participating institutions, the program has been successful in reaching out to new communities and encouraging visitors of all ages and backgrounds to engage with science and technology.
“We have seen a significant increase in the number of visitors since we joined the ASTC Passport Program,” says Sarah Johnson, director of the Science Museum of Western Virginia. “Not only have we been able to attract new audiences, but we have also seen a rise in repeat visits from members of other participating institutions. It has been a win-win situation for everyone involved.”
The program has also been praised for its ability to promote collaboration and knowledge sharing among science centers and museums. By encouraging institutions to work together and share resources, the program has helped to foster a sense of community and cooperation within the industry.
“Being part of the ASTC Passport Program has allowed us to connect with other institutions and collaborate on projects and initiatives that we may not have been able to do otherwise,” says Michael Chen, director of the Pacific Science Center. “It has been a fantastic opportunity to learn from our peers and share our own expertise with others.”
In addition to boosting museum attendance and promoting collaboration, the ASTC Passport Program has also had a positive impact on the financial sustainability of participating institutions. By attracting new visitors and increasing membership numbers, institutions have been able to generate additional revenue to support their operations and programs.
“Membership numbers have increased significantly since we joined the ASTC Passport Program,” says Emily Thompson, director of the Greenfield Science Center. “This has allowed us to invest in new exhibits and educational programs, ensuring that we continue to provide a high-quality experience for our visitors.”
Overall, the ASTC Passport Program has proven to be a valuable asset to science centers and museums across the country. By promoting collaboration, diversity, and financial sustainability, the program has helped to strengthen the industry and ensure that institutions continue to thrive in the years to come.
