MINNEAPOLIS, MN – In a groundbreaking initiative to promote local craft breweries and hop farms, the city of Minneapolis has announced the launch of the Hop Passport MN 2024 program. This innovative project aims to connect beer enthusiasts with the vibrant craft beer scene in Minnesota while supporting the state’s agricultural industry.
The Hop Passport MN 2024 program will provide participants with a passport-style booklet that features a curated list of local breweries and hop farms across Minnesota. Each participating venue will offer special discounts, exclusive tastings, and behind-the-scenes tours to passport holders, giving them a unique opportunity to explore the state’s thriving craft beer community.
“We are thrilled to introduce the Hop Passport MN 2024 program to beer lovers across the state,” said Mayor Jacob Frey. “This initiative not only promotes our local breweries and hop farms but also encourages residents and visitors to support small businesses and experience the rich cultural heritage of Minnesota.”
The program will run from January 1st to December 31st, 2024, giving participants ample time to visit each participating venue and collect stamps in their passport booklet. To kick off the program, a launch event will be held at a local brewery, where attendees can pick up their passports, meet the brewers, and sample some of the finest craft beers in the state.
“We are excited to be part of the Hop Passport MN 2024 program and showcase the incredible variety and quality of craft beers brewed right here in Minnesota,” said Sarah Johnson, owner of Hoppy Trails Brewing Company. “This initiative will not only attract more visitors to our brewery but also raise awareness about the importance of supporting local businesses and sustainable agriculture.”
In addition to promoting local breweries and hop farms, the Hop Passport MN 2024 program will also raise funds for charitable causes. A portion of the proceeds from passport sales will be donated to organizations that support small-scale farmers, promote environmental conservation, and provide assistance to communities in need.
“We believe that beer has the power to bring people together, support local economies, and make a positive impact on society,” said Ben Miller, founder of Hop Passport MN. “By participating in this program, beer enthusiasts can not only enjoy great brews but also contribute to important causes and make a difference in their communities.”
To participate in the Hop Passport MN 2024 program, beer enthusiasts can purchase a passport booklet online or at a participating brewery for a nominal fee. Passport holders will have access to special offers and discounts at over 50 breweries and hop farms across Minnesota, making it easy to plan a brewery tour, attend a tasting event, or simply enjoy a cold beer with friends.
“I can’t wait to start my brewery tour and collect all the stamps in my passport,” said Mary Cooper, a Minneapolis resident and craft beer aficionado. “This program is a fantastic way to support local businesses, discover new beers, and connect with fellow beer lovers in the community. I’m excited to see what the Minnesota craft beer scene has to offer!”
With the launch of the Hop Passport MN 2024 program, Minnesota is poised to become a premier destination for craft beer enthusiasts and tourists seeking an authentic and immersive brewery experience. By promoting local breweries and hop farms, supporting sustainable agriculture, and giving back to the community, this initiative will not only boost the state’s economy but also strengthen its cultural identity and foster a sense of pride among residents.
As the program gains momentum and attracts more participants, organizers hope to expand its reach and impact, creating lasting connections between brewers, farmers, beer lovers, and local communities. With the Hop Passport MN 2024 program, Minnesota is raising a toast to its rich brewing heritage, vibrant craft beer culture, and spirit of innovation and collaboration. Cheers to a bright future for craft beer in the Land of 10,000 Lakes!
